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Read e-book online Essentials of Intellectual Property: Law, Economics, and PDF

By Alexander I. Poltorak,Paul J. Lerner

The definitive primer on highbrow estate for enterprise pros, non-IP lawyers, marketers, and inventors

Full of invaluable suggestions, concepts, illustrative real-world examples, shows, and top practices, the Second Edition of this useful and concise paperback might help you not sleep to this point at the most recent considering, concepts, advancements, and case legislations in highbrow property.

  • Presents basics of patents, logos, copyrights, exchange secrets and techniques and different less-know types of IP, reminiscent of registered layout and masks works
  • Covers very important strategies similar to IP process, defense, audits, valuation, administration, and aggressive intelligence
  • Offers an advent to IP licensing and enforcement
  • Now beneficial properties dialogue of serious precedent-setting contemporary IP circumstances and proposed patent reform

Providing enterprise pros and IP vendors with in-depth wisdom of this vitally important topic, this ebook is helping these new to this box achieve a greater knowing and appreciation for the result of their inventive abilities.

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Essentials of Intellectual Property: Law, Economics, and Strategy by Alexander I. Poltorak,Paul J. Lerner


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